Across the U.S., Goodwin Strategy & Economics partners with mission-driven organizations — governments, nonprofits, for-profits, and philanthropies — to develop solutions, uncover important lessons through rigorous research, and build impactful collaborations at the nexus of energy, labor, and workforce development.
Strategic Consulting · Energy & Workforce
Turning Ideas
Into Impact.
At the intersection of energy, jobs, and workforce development, we help organizations expand opportunities for people to experience careers with economic security and purpose.
What We Do
Rigorous Research.
Actionable Strategy.
Real Impact.
How We Work
How We Partner to Boost Impact
Research & Analysis
Digging into complex economic policy topics to produce low-jargon materials that reach key audiences effectively.
Strategy Development & Technical Assistance
Working with organizations through complex challenges to identify solutions and chart paths forward.
Program Design & Implementation
Turning ideas into actionable plans, measurable outcomes, and impactful programs.
Stakeholder Engagement & Facilitation
Building trusted partnerships and bringing key stakeholders together to execute a shared vision.
Our Approach
What Sets Our Work Apart
Rigorous Research
Our analysis is substantive and evidence-driven. Facts and rigorous research underscore every strategic recommendation we make.
Clear & Accessible Writing
We prioritize writing that is understood by a variety of audiences. We choose clarity over jargon, always.
Inclusion Underscores Effective Outcomes
Effective workforce development must produce inclusive results — ensuring under-valued and under-resourced populations have pathways to quality careers.
"The U.S. is rich in innovation and opportunity, but its economic systems have long benefited too few. We can change that."
Our goal is to spotlight and accelerate reforms and strategies that expand fair opportunities for people to build careers with economic security and purpose.
Selected Work
Sample Projects
Northern California · Skilled Trades
Building a Regional Utility Workforce Program
Facilitating the development of a sectoral workforce initiative that will prepare and connect people in disinvested communities for skilled trades careers with utilities and contractors in the utilities industry, across gas, electric, water, wastewater and telecommunications.
Energy Access · Scholarship Programs
Standing up a 1st-of-its-kind Energy Scholarship Program
Strategy, research, and stakeholder engagement to support the development of a scholarship program designed to reduce financial barriers to joining the energy workforce.
State Strategy · Transportation & Clean Energy
Clarifying Opportunities and Advancing State Strategies
In partnership with the Eno Center for Transportation and NASEO, designed and facilitated an initiative to boost state actions on job quality and inclusive workforce development in transportation and clean energy, leading to a comprehensive roadmap for state workforce, energy and transportation agencies.
Clean Energy Education · Union Jobs
Clean Energy Workforce Workshops
Facilitating workshops for students and workers on the fundamentals of clean energy and how these industries create quality, union jobs.
Founder & Principal
Maya Goodwin
Maya brings 15 years of experience in distilling economic policy through compelling, human-centered stories and actionable strategies. She is a subject matter expert on policies and programs that expand access to good jobs and economic opportunity in the energy sector.
From 2023–2025, Maya served as the Workforce Strategy Lead and Senior Advisor for Economic Opportunity and Workforce Policy in the U.S. Department of Energy's Office of Energy Jobs. At DOE, she led energy workforce research and strategic initiatives, and spearheaded the first DOE-issued, wide-lens strategy for how the federal government can support the energy sector's workforce demands while expanding paths to quality jobs.
With a career spanning the for-profit, nonprofit, and public sectors, Maya has also served as lead on federal and state workforce policy and research at the Markle Foundation, as a senior economic advisor at Sperling Economic Strategies, a fiscal policy researcher at Pew Charitable Trusts, and a workforce development researcher at the Aspen Institute.
Insights
See Recent Writings on Substack
Get In Touch
Let's Work Together
Whether you're navigating a complex policy challenge, designing a workforce program, or building stakeholder alignment — we'd love to hear about your project.